Overview
Key facts
The Fashion PR and Marketing for 16 to 18 Year Olds course from London College of Fashion covers a full range of fashion marketing and PR skills, including how to analyse and research your customer, how to plan marketing and PR campaigns based on brand development, how to master the 2020 digital language, how to identify and satisfy every single customer and create meaningful content, and finally how to create and change a press pack into a media pack for your relationships with journalists, celebrities and influencers.
Features
Content covered on this course is also covered on our 'Introduction to fashion industry (16-18 year olds)' course and we suggest that you don't participate on both courses.
Programme Structure
Topics covered:
- Analysing and researching the fashion market
- Exploring the expanding digital landscape and media choices
- How to create a brand identity and personality
- How to develop a press pack into a brand ‘media pack’
- How to maximise sales by building a ‘community’
- Understanding consumer desire
- How to build a unique style of communications; becoming authentic and being real with your community
Key information
Duration
- Full-time
- 21 days
Start dates & application deadlines
- StartingApply anytime.
Language
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Delivered
Disciplines
Marketing Public Relations Fashion Management View 23 other Short Courses in Public Relations in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
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Other requirements
General requirements
In order to fully participate in the practical exercises please bring the following materials/equipment to the first class:
- Notepad and pen
Tuition Fee
-
International
450 GBP/fullTuition FeeBased on the tuition of 450 GBP for the full programme during 21 days. -
National
450 GBP/fullTuition FeeBased on the tuition of 450 GBP for the full programme during 21 days.
Living costs for London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.