Reputation Management in a Digital World, Certificate

Reputation Management in a Digital World, Certificate

  • Application Deadline
  • 42 days
    Duration
EdX is an online learning platform trusted by over 12 million users offering the Reputation Management in a Digital World Program in collaboration with Curtin University – CurtinX. Learn how to develop, manage and protect a company’s online reputation through social media including Facebook and Twitter. 

About

The Reputation Management in a Digital World Reputation Management in a Digital World course is part of the Marketing in a Digital World MicroMasters Program from Curtin University - CurtinX Curtin University - CurtinX.

You will experience:
  • how to build a robust and sustainable online reputation
  • the positives of building a strong participatory culture
  • how to manage social media issues based on a real-life examples
  • how to manage a crisis and respond appropriately across multiple platforms.
What you'll learn

You'll learn how to:

  • manage an organisations online reputation
  • apply reputational management principles to manage online issues and crises
  • build a strong participatory culture to engage your audience.

Throughout the course, you`ll learn from real life case studies and gain an understanding of the important role that blogs, Facebook, Twitter, Snapchat and other social platforms play in today`s business world.

The digital landscape is fast-paced and continually changing, yet is an equally challenging and exciting environment in which to work. This course is relevant to anyone working in marketing, communications, public relations, social media and advertising.

Detailed Programme Facts

Programme Structure

Courses include:
  • Corporate reputation in the digital age
  • Reputation and participatory culture
  • How online has changed the media cycle
  • Managing reputation online
  • Protecting a Reputation: when it goes wrong, crisis response

English Language Requirements

This programme requires students to demonstrate proficiency in English.

Academic Requirements

  • Students should have an understanding of marketing and public relations concepts. Students also need an understanding of different online platforms.

Tuition Fee

  • International Applies to you

    99 USD/full
    Tuition Fee
    Based on the original amount of 99 USD for the full programme and a duration of 42 days.
  • National Applies to you

    99 USD/full
    Tuition Fee
    Based on the original amount of 99 USD for the full programme and a duration of 42 days.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.
  • 5% discount coupon: Z7LZNQ4TN3B2JTWU valid for any free course + certificate upgrade

Funding

Check the programme website for information about funding options.

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, StudyPortals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.