
Overview
In this course, part of the Retail Management Professional Certificate program, you will learn the four key components of the retail business:
Demand forecasting,
Inventory management
Assortment planning
Pricing decisions
You will learn about the different challenges that retailers face and have the opportunity to explore methods and techniques available to address these challenges. You will also have access to simulation tools to better internalize the concepts.
What you'll learn:
- How to generate and evaluate Sales Forecasts
- How to plan and optimize your Inventory Management
- How to think and decide on Product Assortment
- How to find the best prices for your products
The course will take a hands-on, problem driven approach that will help you understand and put into practice the concepts you learn. At the end of the course you, will be able to make better decisions at every step of the retail process.
We have designed this course to suit a wide variety of participants, from retail owners and store managers, to undergrad business majors or specialists in retail.
The Retail Fundamentals course is part of the Retail and Omnichannel Management Professional Certificate offered at Dartmouth College - DartmouthX.
Get more details
Visit university websiteProgramme Structure
Courses include:
Week 1: Demand Forecasting
- Forecasting
- Forecasting With History
- Forecasting Without History
- Measuring Uncertainty
- Forecasting Aggregation and Lead Time
- Common Pitfalls in Forecasting
Week 2: Inventory Management
- Retailers as Inventory Managers
- Drivers and Cost of Inventory
- Balancing Ordering and Holding Costs
- Selling Under Uncertainty: The Newsvendor Model
- Safety Inventories
Week 3: Assortment Planning
- Assortment Planning
- Breath and Basket Effect
- Depth and Category Management
- Variety Trade Offs
- Customer's Assortment Perception
Week 4: Pricing Decisions
- Pricing Decisions
- Setting Retail Prices
- The Right Price
- Promotions and Discounts
- Price Perception
Check out the full curriculum
Visit university websiteKey information
Duration
- Part-time
- 28 days
Start dates & application deadlines
Language
Delivered
- Self-paced
Disciplines
Marketing Management Studies Retail Management View 9 other Short Courses in Retail Management in United StatesExplore more key information
Visit university websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Prerequisites:
- Basic undergraduate mathematics
Make sure you meet all requirements
Visit university websiteTuition Fee
-
International
199 USD/fullTuition FeeBased on the tuition of 199 USD for the full programme during 28 days. -
National
199 USD/fullTuition FeeBased on the tuition of 199 USD for the full programme during 28 days.
- Limited access: Free
- Unlimited access + Verified Certificate for $199 USD