Endorsed by
Coursera 4.3 (9)
Overview
The programme
Start-ups are designed to grow quickly, but successful start-ups grow smart. This Entrepreneurship 3 - Growth Strategies offered by Coursera in partnership with University of Pennsylvania is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing.
Finally, you’ll cover the nuts and bolts of building a sales process, partnerships and supply relationships, and examine the crucial components of attracting, developing and retaining talent. By the end of this course, you’ll have an outline of an expansion strategy for your idea or enterprise, and also be ready for Entrepreneurship 4: Financing and Profitability
Get more details
Visit university websiteProgramme Structure
Courses include:
- Acquiring Customers and Forecasting Demand
- Marketing and PR
- Cost Structures, Pricing, and Tracking
- Creating and Scaling Company Culture
Check out the full curriculum
Visit university websiteKey information
Duration
- Part-time
- 1 months
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Disciplines
Business Administration Entrepreneurship Digital Marketing View 345 other Short Courses in Business Administration in United StatesExplore more key information
Visit university websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner Level
Make sure you meet all requirements
Visit university websiteTuition Fee
To always see correct tuition fees
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 months. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 1 months.
You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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