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inDIGITAL, Short Course

  • Anytime
    Application Deadline
  • 5 days
    Duration
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The inDIGITAL programme offered at the ESADE Business School is a program that meets the needs of today's companies forced to change their sales and communication strategies.

About

Comprehensive training in marketing and digital strategy

We live in a world that is connected 24 hours a day, 365 days a year. This context opens a scenario of opportunities that did not exist before the digital age. inDIGITAL + provides executives, communication and marketing managers and entrepreneurs with knowledge both strategically and tactically to develop winning digital strategies in the new competitive environment.

The objective of the program is to train participants to become consolidated managers with a deep knowledge of the digital ecosystem: professionals who master the new environments, the tools and the most suitable channels to create, manage and lead winning strategies in the digital era.

  • Strategic and tactical knowledge - Acquires strategic and tactical knowledge associated with: Marketing to diversify, attract and / or retain customers through digital platforms; The digitalization of the Sales processes, as well as their main metrics; Communication and Digital Reputation.
  • Manage digital providers -  Manage digital providers optimally with the ability to select, control and demand efficiently.
  • Develop a solid strategy - Develop a solid digital marketing and sales strategy for your organization

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 5 days
    • Duration description
      06 May 2019 - 28 June 2019
  • Languages
    • English
  • Delivery mode
    Blended

Programme Structure

The content of the program is structured as follows:

  • Digital Ecosystem 
  • Digital Strategy
  • Digital Plan
  • Digital Change 

Audience

  • CEOs and senior managers, Emerging leaders, Functional directors, Owners / Entrepreneurs

English Language Requirements

This programme may require students to demonstrate proficiency in English.

Academic Requirements

  • There are no general prerequisites for Executive Education programs; instead, each program has its own admission requirements. Visit the website of the program you are interested in for detailed information on its specific requirements.

Tuition Fee

  • International

    7200 EUR/full
    Tuition Fee
    Based on the original amount of 7200 EUR for the full programme and a duration of 5 days.
  • EU/EEA

    7200 EUR/full
    Tuition Fee
    Based on the original amount of 7200 EUR for the full programme and a duration of 5 days.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Barcelona

  • 770 - 1360 EUR/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.