Through a creative, flexible and customer-focused approach, students develop an understanding of both domestic and international marketing issues.
Using a variety of learning formats the program is delivered over two 15-week levels. Students act as consultants and complete an industry project where they apply, in a real-world situation, their knowledge and skills to develop a marketing plan and strategy for a local organization. Among other topics, students develop a critical understanding of the competitive and customer-oriented demands of a business, its product and service operations, as well as its marketing processes and resources. Students acquire creative, procedural and critical marketing expertise to generate, implement and evaluate marketing programs to satisfy customer requirements.
Marketing Graduates at Algonquin College may obtain employment in a variety of for profit and non-profit organizations.
- Business Skills and Personal Development
- Foundations in Marketing
- Consumer Behaviour
- Brand Management
- 12 months
Start dates & application deadlines
- StartingApply anytime.
DisciplinesMarketing Digital Marketing View 7 other Short Courses in Marketing in Canada
We are not aware of any academic requirements for this programme.
- Ontario College Diploma, Ontario College Advanced Diploma, Degree or equivalent.
- It is recommended that applicants have some foundation in marketing i.e. at least one postsecondary course or some business-related experience.
- Applicants with International transcripts must provide proof of the subject specific requirements noted above along with proof of either: IELTS-International English Language Testing Service-Overall band of 6.5 with a minimum of 6.0 in each band; OR TOEFL-Internet-based (iBT)-overall 88, with the minimum in each component: Reading 22; Listening: 22; Speaking: 22; Writing: 22.
International4554 CAD/yearTuition FeeBased on the tuition of 2277 CAD per semester during 12 months.
National4554 CAD/yearTuition FeeBased on the tuition of 2277 CAD per semester during 12 months.
Living costs for Ottawa
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €10000 to cover your tuition fees.