Studyportals
Certificate Online

Content Marketing

Simpliv

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About

We offer a Content Marketing course at Simpliv. What do the Michelin Guide, soap operas, and recipes for cooking with Campbell's soup all have in common? They all started as content marketing. Each one was considered a better way to attract customers to a brand than just spending more on advertising. 

Overview

But they had the disadvantage of requiring huge sums to distribute to their respective audiences. And that's the good news for you--the Internet has now reduced distribution costs to nearly zero, so content marketing is within reach of even the most budget-challenged companies. 

All you need to do is to understand how to identify your audience, learn their content needs, and meet them. Which is actually what this course on content marketing will do for you. Learn how to reach your audience with quality content that won't break the bank.

Learning Outcomes 

What will you learn in the Content Marketing course at Simpliv

  • Learn common content marketing mistakes
  • Understand how to grow an audience and relationship building strategies
  • Pick up strategies to create highly valuable content and quick ways to get more leads
  • Learn how to use landing pages, A/B testing, and email option strategies to get real results

Programme Structure

Courses include:

  • Welcome to Content Marketing, By Mike Moran 
  • What Exactly is Content Marketing? 
  • How Does Content Marketing Work? 
  • The Four Steps to Content Marketing Success 
  • Research Your Audience 

Key information

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • A basic knowledge of online marketing concepts
  • Basic Understanding of Business

Tuition Fee

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 6 months

Check the official programme website for potential updates.

Our partners

Content Marketing
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Simpliv

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