• Anytime
    Application Deadline
  • 14 days
Learn how to gather and process data for a comprehensive hotel market analysis with this How to Perform a Hotel Market Analysis and Valuation from Glion Institute of Higher Education.
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Learn the skills necessary for being part of a hotel development team

Hotel companies, owners and lenders are looking for people that can assemble market data, run software models and determine whether a market will support a hotel.

On this How to Perform a Hotel Market Analysis and Valuation from Glion Institute of Higher Education you will develop the tools and knowledge to help you become one of these people, learning how to create a comprehensive hotel market study. You will learn about estimating the value of different types of hotels using hotel valuation software and understand the basics of doing financial projections.

What will you achieve?

By the end of the course, you'll be able to...

  • Perform hotel market studies
  • Produce financial forecasts
  • Evaluate income approach valuations
  • Develop a supportable estimate of operating performance and value by utilizing Hotel Valuation Software

Detailed Programme Facts

Programme Structure

What topics will you cover?

  • Applying the method and various procedures for gathering, analyzing and processing data into a comprehensive market study.
  • Estimate the value of all types of hotels using Hotel Valuation Software, to do a Financial projection and Hotel valuation.


Stephen Rushmore

English Language Requirements

This programme may require students to demonstrate proficiency in English.

General Requirements

  • This course is for managers and professionals with financial or operational responsibility of hotel real estate, investments, financing, or asset management including asset managers and portfolio managers.
  • It will also be useful for hotel owners, investors and operators, general managers bankers, or anyone interested in understanding hotel development or financial plans.

Technological Requirements

Access to Microsoft Excel would be useful.

Tuition Fee

  • International

    389 USD/full
    Tuition Fee
    Based on the original amount of 389 USD for the full programme and a duration of 14 days.
  • National

    389 USD/full
    Tuition Fee
    Based on the original amount of 389 USD for the full programme and a duration of 14 days.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

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