The ability to think strategically in today’s global, high-tech business environment is critical to ensuring your organisation survives – and grows – into the future. By breaking down business strategy and value creation to its essential elements, you’ll develop your strategic thinking skills. And through structured learning activities including video lectures, quizzes, discussion prompts and written assessments you’ll discover how to improve your organisation’s competitiveness.
By learning how to continuously plan, monitor, analyse and assess all that is necessary for an organisation to meet its goals and objectives, you will be better prepared to take your organisation forward in a viable strategic direction.
What you will learn
- Identifying the forces that shape competition for economic exchanges
- Analysing the sources of value in company offerings and how do segment markets in order to create value
- Developing strategic options that are suitable, feasible, and acceptable
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- The importance of value for competitive strategy
- Know your Customers and Competitors
- Know your industry
- Know your competitive options
- Know your organisation
- Develop and evaluate your strategic options
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- 2 months
Start dates & application deadlines
DisciplinesManagement Studies Strategic Management View 231 other Short Courses in Management Studies in United States
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We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
We are not aware of any English requirements for this programme.
- Beginner Level
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InternationalFreeTuition FeeBased on the tuition of 0 USD for the full programme during 2 months.
NationalFreeTuition FeeBased on the tuition of 0 USD for the full programme during 2 months.
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Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.