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Managing Your Brand for Consumer Engagement

When it comes to modern marketing, it’s out with the old, in with the new. And understanding how these new modes can be used to effectively communicate to certain demographics is a challenge for business leaders. 

Social media marketing can make promotion far more targeted, and effectively avoid scattered, wasteful approaches to advertising. This is because of its ability to target a particular marketing message at a specific group of people. Join the Adopting Social Media Marketing course from Blue Mountains International Hotel Management School to learn more. 

Detailed Programme Facts

Programme Structure

The course aims to introduce you to: 

  • effective social media marketing
  • examine some different techniques you can use for promotion 
  • measurement and unlock the secrets of social media marketing

English Language Requirements

This programme may require students to demonstrate proficiency in English.

General Requirements

On-Demand Short Courses have no entry criteria.

Tuition Fee

  • International

    139 AUD/full
    Tuition Fee
    Based on the original amount of 139 AUD for the full programme and a duration of 1 days.
  • National

    139 AUD/full
    Tuition Fee
    Based on the original amount of 139 AUD for the full programme and a duration of 1 days.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.


Check the programme website for information about funding options.

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