Managing Your Brand for Consumer Engagement
Today, consumers call the shots more than ever. Thanks to the Internet, they can make informed decisions by searching for information, comparing competing products or services and even by connecting with other consumers. Be honest: have you been underestimating them?
Digital technologies have also transformed how business is conducted, especially marketing. Furthermore, marketers can now gather and analyse huge quantities of data about consumers – how they behave, what their preferences are, and how they are likely to respond to marketing messages.
Join the Leveraging the Power of 21st Century Consumers course offered by Blue Mountains International Hotel Management School to learn more.
Get more detailsVisit official programme website
During this course, you will discover:
- how social media has become a driving force for empowering consumers
- what makes them so powerful
- why two way communication with consumers is important
- and how you can make the most of the data that is now available to you
Check out the full curriculumVisit official programme website
- 1 days
Start dates & application deadlines
DisciplinesMarketing Digital Marketing View 16 other Short Courses in Digital Marketing in Australia
Explore more key informationVisit official programme website
We are not aware of any academic requirements for this programme.
We are not aware of any English requirements for this programme.
- On-Demand Short Courses have no entry criteria.
Make sure you meet all requirementsVisit official programme website
International139 AUD/fullTuition FeeBased on the tuition of 139 AUD for the full programme during 1 days.
National139 AUD/fullTuition FeeBased on the tuition of 139 AUD for the full programme during 1 days.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.