1 months
Duration
Free
Free
Unknown
Tuition fee
Anytime
Unknown
Apply date
Anytime
Unknown
Start date

About

The Google SEO Fundamentals is offered by Coursera in partnership with UC Davis is part of the Search Engine Optimization (SEO) Specialization.

Visit the official programme website for more information

Overview

Gain an understanding of search engine algorithms and how they affect organic search results and websites with this Google SEO Fundamentals  offered by Coursera in partnership with UC Davis. 

Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.

What you will learn:

  • Complete a competitive analysis on a webpage
  • Interpret brand recognition through social media
  • Create sitemaps and robot.txt files, plan redirects, and manage site errors
  • Use a variety of SEO tools to conduct an audience analysis and develop personas of your ideal buyer

Programme Structure

Courses include:

  • Getting Started and Introduction to On-page SEO
  • Introduction to Off-page SEO
  • Introduction to Technical SEO
  • Keyword Theory & Research
More Details on Coursera Plus:
  • Learn Anything: Explore any interest or trending topic, take prerequisites, and advance your skills
  • Save money: Spend less money on your learning if you plan to take multiple courses this year
  • Flexible Learning: Learn at your own pace, move between multiple courses, or switch to a different course
  • Unlimited Certificates: Earn a certificate for every learning program that you complete at no additional cost

Key information

Duration

  • Part-time
    • 1 months

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

Delivered

Online
  • Self-paced

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Tuition Fee

To alway see correct tuition fees
  • International

    Free
    Tuition Fee
    Based on the tuition of 0 USD for the full programme during 1 months.
  • National

    Free
    Tuition Fee
    Based on the tuition of 0 USD for the full programme during 1 months.

You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.

Funding

Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 9 months

Check the official programme website for potential updates.

Our partners

Google SEO Fundamentals
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Coursera

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