Social Media for Business, Certificate | Part time | Arts University Bournemouth | Bournemouth, United Kingdom
2 months
Tuition fee
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In this hands-on introductory Social Media for Business course from Arts University Bournemouth you will be provided with the fundamental skills to create relevant and creative social media content for your business that you can publish on social media channels such as Facebook, Twitter, LinkedIn and Instagram.


This Social Media for Business course from Arts University Bournemouth will delve into the psychology and the theory behind successful social media marketing with supporting examples every week. Alongside the theory you will also explore the techniques and features each social media channel offers to make your content stand out.

Programme Overview

You will identify and develop your understanding of time managing online activity and learn how to produce scheduled social media content. You will also explore a vast range of online digital tools that will significantly improve your social media management and content creation.

You will learn how to build and improve social media reach, create adverts and gain followers, how to share and store data, receive online payments and construct your own online store.

Once you have developed your skills within the course, they will be tested through a series of group exercises, creating a social media strategy from scratch from ideation to execution.

The course aims to:

  • Provide an understanding of how to use social media effectively for your business
  • Enable you to plan ahead and prepare for upcoming trends
  • Enhance your advertising skills
  • Develop your content strategy

Programme Structure

Courses Include:
  • Building your social brand
  • Understanding the potential of social media
  • Creating and curating concise relevant content
  • Understanding and building online reach
  • Time Management and content planning
  • Paid and targeted adverts. When, how and if to use them?
  • Data storage
  • Social media on the go using smartphones
  • Google Forms for data collecting/surveying/evaluating/online shop
  • Content refining
  • Group Exercise: Social Strategy aligned to the brief supplied

Key information


  • Part-time
    • 2 months

Start dates & application deadlines

We did our best, but couldn't find the next application deadline and start date information online.
More details

Please note, new dates for this course will be confirmed in April. Click on 'Register Your Interest' on the university page and provide your details.




On Campus

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • This course is suitable for beginners, however a basic understanding of how to use social media for personal or professional use would be preferred as this course is focused more on using social media for business, not the social media channel itself.

Tuition Fee

Living costs for Bournemouth

700 - 1000 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


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