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Overview
This Social Media for Business course from Arts University Bournemouth will delve into the psychology and the theory behind successful social media marketing with supporting examples every week. Alongside the theory you will also explore the techniques and features each social media channel offers to make your content stand out.
Programme Overview
You will identify and develop your understanding of time managing online activity and learn how to produce scheduled social media content. You will also explore a vast range of online digital tools that will significantly improve your social media management and content creation.
You will learn how to build and improve social media reach, create adverts and gain followers, how to share and store data, receive online payments and construct your own online store.
Once you have developed your skills within the course, they will be tested through a series of group exercises, creating a social media strategy from scratch from ideation to execution.
The course aims to:
- Provide an understanding of how to use social media effectively for your business
- Enable you to plan ahead and prepare for upcoming trends
- Enhance your advertising skills
- Develop your content strategy
Programme Structure
Courses Include:- Building your social brand
- Understanding the potential of social media
- Creating and curating concise relevant content
- Understanding and building online reach
- Time Management and content planning
- Paid and targeted adverts. When, how and if to use them?
- Data storage
- Social media on the go using smartphones
- Google Forms for data collecting/surveying/evaluating/online shop
- Content refining
- Group Exercise: Social Strategy aligned to the brief supplied
Key information
Duration
- Part-time
- 2 months
Start dates & application deadlines
We did our best, but couldn't find the next application deadline and start date information online.
More details
Please note, new dates for this course will be confirmed in April. Click on 'Register Your Interest' on the university page and provide your details.
Language
English
Delivered
On Campus
Disciplines
Business Administration Marketing Digital Communication View 160 other Short Courses in Business Administration in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Arts University Bournemouth and/or in United Kingdom, please visit Student Insurance Portal.
Other requirements
General requirements
- This course is suitable for beginners, however a basic understanding of how to use social media for personal or professional use would be preferred as this course is focused more on using social media for business, not the social media channel itself.
Tuition Fee
Living costs for Bournemouth
700 - 1000 GBP /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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