Overview
With 4.5 billion global users, over half the world is on social media. Social channels are now a key marketing avenue for any business promoting themselves online.
Using real-life case studies, you’ll build the knowledge and tools to not only understand social media strategy but also the tactics you should be using as a social media marketing professional. Social Media Marketing with Advertising Week is offered at Advertising Week by FutureLearn .
Gain insights from experts at TikTok, Snapchat, and Facebook
Packed full of intelligence from some of the world’s biggest brands and organisations, this course shares insights on the power of social media from key players at leading social media networks.
From Facebook COO Mark D’Arcy to VP of global business solutions at TikTok, Blake Chandlee, you’ll find out what digital marketing is like in a social media environment and explore the latest social media formats.
Get more details
Visit programme websiteProgramme Structure
Courses included:
What is social media? An overview of platforms and best practice
How to build an audience on social media
Creating engaging social media content
Planning an effective social media campaign
Understanding social media metrics and analytics
Measuring ROI and impact of social media campaign
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 14 days
- 3 hrs/week
Start dates & application deadlines
Language
Delivered
- Self-paced
- No Attendance
- Proactive tutoring and support
- Individual work/assignments (with online group discussions)
Disciplines
Business Administration Marketing Digital Marketing View 78 other Short Courses in Marketing in United KingdomExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
This course is designed for anyone who would like to enhance their knowledge of social media marketing techniques and principles.
- You may be new to marketing or already working in the field and looking to build specialist skills in social media.
Make sure you meet all requirements
Visit programme websiteTuition Fee
-
International
39 USD/moduleTuition FeeBased on the tuition of 39 USD per module during 14 days. -
National
39 USD/moduleTuition FeeBased on the tuition of 39 USD per module during 14 days.
- Tuition per month