Overview
Within this Global Digital Marketing PG Cert course from University of Essex Online you will study topics such as:
- the external context in which international businesses operate and the opportunities and challenges posed
- the internal processes that occur within a consumer’s mind and how to choose corresponding marketing strategies
- the key elements that marketers must integrate to establish and sustain service excellence and provide customer value
Alongside developing specialist knowledge, you will also improve your skills in problem solving, communication and research. At the end of your course, there will be the opportunity to progress onto a PG Dip or the full Masters.
Why we’re great
- This specialist Global Digital Marketing course from University of Essex Online will explore a number of essential and tailored topics to develop your all-round skills as a marketing professional.
- Through both course content and collaboration with fellow students based around the world, you will gain a global outlook on marketing and the ability to succeed in a national or international company.
- Receive your degree from the University of Essex, a top 30 UK university (Complete University Guide 2022)
Career opportunities:
Businesses in all sectors are in need of talented and knowledgeable marketing professionals to help them stand out and broaden their market share. Whether you hope to move into a marketing role within your current industry or to get ahead in your existing career, this course will give you a range of relevant technical and transferable skills.
Job titles you may apply for include: Marketing Executive, Digital Brand Manager, Content Marketing Specialist, Community Manager, Marketing Strategist, SEO Specialist, Marketing Manager, Creative Director or Content Creator.
Get more details
Visit programme websiteProgramme Structure
Courses include:
- International Business Environment
- Marketing in a Global Economy
- Services Marketing
- Consumer Behaviour in the Digital Age
- Strategic Online Marketing Management
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 8 months
Start dates & application deadlines
The deadline for completing applications is a week before the start date, but we recommend preparing and submitting in advance of your chosen intake.
Language
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Credits
Delivered
Disciplines
Marketing International Business Digital Marketing View 97 other Short Courses in Marketing in United KingdomExplore more key information
Visit programme websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
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Other requirements
General requirements
- In order to satisfy the academic entry route requirements for our PG Cert Global Digital Marketing, as a minimum you must have an undergraduate degree from an approved institution, equivalent to a UK Honours degree, or a relevant Level 6 professional qualification.
- In order to satisfy the work experience entry route requirements for our PG Cert Global Digital Marketing, as a minimum you must have at least five years’ relevant work experience in marketing.
Make sure you meet all requirements
Visit programme websiteTuition Fee
-
International
4143 GBP/fullTuition FeeBased on the tuition of 4143 GBP for the full programme during 8 months. -
National
4056 GBP/fullTuition FeeBased on the tuition of 4056 GBP for the full programme during 8 months.