Overview
With over 800 films a year being released, the choice for cinema goers is massive and ever-changing. How do we, as members of the film audience, find out about films? What methods are available to film distributors to attract our attention to specific films in the digital age? In such a crowded marketplace, how do films find their audiences?
Key facts:
Through this Film Distribution - Connecting Films with Audiences at FutureLearn., you’ll discover the ways in which films make their way to cinemas and beyond through the film distribution process. You’ll find out how film distributors play a pivotal role in connecting films with audiences.Programme Structure
Topics:
Who the target audience(s) for a film will be. The many considerations include comparison with recent films of a similar genre. Defining the target audience will affect the ‘when’ and ‘how’ of the marketing campaign.
How distributors will advertise and promote the film and how much to spend on these activities.
When the film will open in cinemas – the distributor will carefully track the competitors’ release schedules, as well as all sorts of wider public/media events, aiming to ensure that they do not go head to head with similar types of film or major distractions for the target audience.
Key information
Duration
- Part-time
- 1 months
- 3 hrs/week
Start dates & application deadlines
Language
Delivered
Disciplines
Visual Arts Film Studies View 60 other Short Courses in Film Studies in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
This course is aimed at anyone interested in the world of film and film distribution, but may be of particular interest to students and teachers of media and film studies.
Tuition Fee
-
International
59 USD/fullTuition FeeBased on the tuition of 59 USD for the full programme during 1 months. -
National
59 USD/fullTuition FeeBased on the tuition of 59 USD for the full programme during 1 months.
Limited access: free
$189.99for one year