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Overview
The Principles of Marketing course from Boston University examines key areas of marketing including product development, advertising, promotions, pricing, and channels.
education
It uses a combination of in-class exercises, real world examples, cases, lecture, and discussion.
Programme Structure
Courses included:
- Financial Reporting and Control
- Managing Career Growth
- Financial Management
- Strategies for a Networked Economy
- Marketing Management
- Managing Organizations and People
- Creating Value through Operations and Technology
- Economics and Management Decisions
- Data Analysis for Managerial Decision-Making
- Competition, Innovation, and Strategy
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
- StartingApplication deadline not specified.
More details
Language
English
84
110
Credits
4 SCH
Delivered
Online
Disciplines
Business Administration Marketing Digital Marketing View 249 other Short Courses in Business Administration in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
84
110
Other requirements
General requirements
- BU Alert phone number
- Financial obligation
- Immunization
- Local address
Tuition Fee
To always see correct tuition fees
-
International
3180 USD/fullTuition FeeBased on the tuition of 3180 USD for the full programme during 1 months. -
National
3180 USD/fullTuition FeeBased on the tuition of 3180 USD for the full programme during 1 months.
Funding
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