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Survey and Measurement Development in R

1 days
Duration
Free
Free
Unknown
Tuition fee
Anytime
Unknown
Apply date
Anytime
Unknown
Start date

About

In this Survey and Measurement Development in R course at Data Camp, you’ll learn how to design and analyze a marketing survey to describe and even predict customers’ behavior based on how they rate items on “a scale of 1 to 5.

Overview

Context of the Survey and Measurement Development in R course at Data Camp

How can we measure something like “brand loyalty?” It’s an obvious concept of interest to marketers, but we can’t quite take a ruler to it. Instead, we can design and analyze a survey to indirectly measure such a so-called “latent construct.”

” You’ll wrangle survey data, conduct exploratory & confirmatory factor analyses, and conduct various survey diagnostics such as checking for reliability and validity.

Programme Structure

Chapters

  • Preparing to analyze survey data
  • Exploratory factor analysis & survey development
  • Confirmatory factor analysis & construct validation
  • Criterion validity & replication

Key information

Duration

  • Part-time
    • 1 days

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

PREREQUISITES

  • Introduction to Regression in R

Tuition Fee

To alway see correct tuition fees
  • International

    Free
    Tuition Fee
    Based on the tuition of 0 USD for the full programme during 1 days.
  • National

    Free
    Tuition Fee
    Based on the tuition of 0 USD for the full programme during 1 days.
  • Basic Access: Free
  • Enterprise: Contact sales for pricing
  • Premium (for individuals): $5.75/month billed annually
  • Teams (for teams of 2 and up): $5.75 per user /month billed annually

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Survey and Measurement Development in R
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Data Camp

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