Overview
Opportunities
The digital revolution has generated new and innovative technologies that make the field of marketing simultaneously faster, easier, different and more complex. Explore how digital marketing strategies, particularly new communication channels such as social networks, and consumers are changing their information searches and consumption behaviours to fit with these emerging technologies and trends. Analyse how marketers can use new media to their advantage to better connect with consumers, gather more information about their target markets and convert this information into successful marketing strategies.
Join the Marketing in a Digital Age course from Didasko Group.
Programme Structure
What you will learn:
- What the major forces shaping the new digital age are.
- How organisations have responded to the internet and other powerful new technologies with e-business strategies.
- How marketers conduct e-commerce in ways that profitably deliver value to customers.
- What the ideal social media strategies are and how they are beneficial to both organisations and their customers.
- The opportunities and challenges that digital technology and mobile technology advancements present for the future of marketing.
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
Language
Delivered
- Self-paced
- No Attendance
Disciplines
Digital Marketing View 17 other Short Courses in Digital Marketing in AustraliaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
You will need to supply the following:
- A good, reliable internet connection
- Computer capable of running Windows 10 or above
- Speakers or headphones
- Practical demonstrations in the courseware are commonly completed using Windows devices and the Microsoft Office Suite.
- Some IT-focused Short Courses and Skillbytes may recommend additional items, please check each Short Course/Skillbyte description for details.
You will typically be able to use alternative software to that being shown in demonstrations to complete exercises, noting however that your experience may differ.
All learning objects can be found in the Short Course/Skillbyte learning space, and easily accessed using Chrome or Firefox browsers.
Tuition Fee
-
International
195 AUD/fullTuition FeeBased on the tuition of 195 AUD for the full programme during 1 days. -
National
195 AUD/fullTuition FeeBased on the tuition of 195 AUD for the full programme during 1 days.
- For Individuals: $195 (plus GST if applicable)
- For Businesses: get in touch, and find out how we can work with your business