Buying and Merchandising for Online Retail, Short Course | Part time online | University of the Arts London (UAL) | United Kingdom
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Short Online

Buying and Merchandising for Online Retail

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Tuition fee
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About

In this Buying and Merchandising for Online Retail short course at the University of the Arts London (UAL), you will learn how to plan, buy and trade for an online retailer. You will discuss exciting case studies and new technologies.

Overview

About the course

On this Buying and Merchandising for Online Retail course at the University of the Arts London (UAL) you will be immersed in the world of buying for ecommerce, gaining a unique insight into the business of retailing online and a practical knowledge of industry-insider practices.

You will learn how to plan, buy and trade for an online retailer along with discussing exciting case studies and new technologies, gaining skills vital for any fashion buyer wishing to progress in a modern day fashion business.

Programme Structure

Topics covered:
  • Ecommerce; a business model
  • The online customer
  • Planning, managing and driving growth online
  • Buying for ecommerce; sourcing, range planning and brand mixes
  • The importance of styling and photography
  • Deliveries, trading and analysis
  • Managing a global market; pricing and exchange rates
  • Ecommerce vs Bricks & Mortar
  • Digital marketing - newsletters, videos and social media
  • New technologies; how does the future look?

Key information

Start dates & application deadlines

We did our best, but couldn't find the next application deadline and start date information online.

Language

English

Delivered

Online

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

In order to fully participate in the practical exercises please have the following materials/equipment for the first class:

  • Notepad and pen
  • A recent computer with a recent operating system
  • An up-to-date web browser. (It would be advisable to ensure you
  • have access to two separate web browsers eg Safari and Mozilla
  • Firefox or Google Chrome and Internet Explorer)
  • Microphone (a headset with microphone/headphones is recommended)
  • Headphones
  • Webcam

Tuition Fee

Funding

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Buying and Merchandising for Online Retail
University of the Arts London (UAL)
Buying and Merchandising for Online Retail
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University of the Arts London (UAL)

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