Communicating Sustainability in Fashion, Short Course | Part time online | University of the Arts London (UAL) | United Kingdom
Studyportals
Short Online

Communicating Sustainability in Fashion

4 days
Duration
420 GBP/full
420 GBP/full
Unknown
Tuition fee
Anytime
Anytime
Unknown
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Start date

About

This Communicating Sustainability in Fashion short course at the University of the Arts London (UAL) covers the all-important topic of fashion sustainability. You will deepen your understanding and create more sophisticated sustainability strategies. You will gain hands-on experience by creating a fashion brief.

Overview

About the course

This Communicating Sustainability in Fashion course at the University of the Arts London (UAL) is an introduction for fashion marketing professionals and strategists as well as fashion sustainability activists to the increasingly important trend towards fashion sustainability. The course covers promotion opportunities, the changing consumer, and risks and issues through the value chain.

During the course you will explore critical approaches to fashion marketing and communications from a sustainability perspective and address the question of whether marketing is hindering or helping tackle the sustainability challenges faced by the industry. This understanding will help you develop more sophisticated sustainability strategies.

Programme Structure

Topics covered:
  • Global sustainability challenges and fashion sustainability.
  • Circular economy and sharing economy
  • Business structures and business models
  • What sustainability issues are being covered, using what channels?
  • Marketing communications: tools and challenges
  • Greenwashing and Green hushing
  • Sustainability as a point of differentiation
  • CSR marketing and how it effects brands in crisis situations.
  • Efficiency vs. effectiveness
  • Changing consumer demand
  • How sustainability is being framed

Key information

Duration

  • Part-time
    • 4 days

Start dates & application deadlines

Language

English

Delivered

Online

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • This course will be invaluable to individuals seeking a comprehensive understanding of sustainability issues, how they are affecting the consumer, and, as a result, the fashion industry.
  • This course will best suit individuals already active in the fashion industry, and some overall knowledge of the industry will be useful to participate fully in the course.

Tuition Fee

To always see correct tuition fees
  • International

    420 GBP/full
    Tuition Fee
    Based on the tuition of 420 GBP for the full programme during 4 days.
  • National

    420 GBP/full
    Tuition Fee
    Based on the tuition of 420 GBP for the full programme during 4 days.

Funding

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Our partners

Communicating Sustainability in Fashion
University of the Arts London (UAL)
Communicating Sustainability in Fashion
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University of the Arts London (UAL)

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