Overview
About the course
Participants in this Professional Certificate in E-Commerce at Singapore Management University will develop the basic skills and knowledge required to operate their business online. In addition, businesses seeking to build a WordPress site will benefit by learning how to integrate WooCommerce - arguably the most popular and best plug-in for e-commerce.
Programme Structure
Topics include:- Social Media Marketing
- Search Engine Marketing
- Creating and Curating Display Content in Your Digital Strategy
- Creating and Curating Video Content in Your Digital Strategy
- Building a WordPress Site for Conversion
- Persuasive Copywriting, Chatbots and Email Marketing Essentials
- E-Commerce Essentials using WooCommerce
- E-Commerce Order Fulfilment (The Lean Way)
Key information
Duration
- Part-time
- 24 days
Start dates & application deadlines
each module has its own intakes
Language
Delivered
Disciplines
Commerce Digital MarketingAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Who should attend:
- Experienced and aspiring entrepreneurs who would like to explore the possibilities of e-commerce
- Start-ups or businesses looking to reach regional/ global audience
Tuition Fee
-
International
13824 SGD/fullTuition FeeBased on the tuition of 13824 SGD for the full programme during 24 days. -
National
4147 SGD/fullTuition FeeBased on the tuition of 4147 SGD for the full programme during 24 days.
Singapore Citizen ≥ 40 years old: $1,587.20