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Overview
About the course
Imagine the ability to communicate effectively to your customers or motivate internal stakeholders to perform to their full potential. The power to harness your ability to innovate for yourself or your organisation.
Participants are required to complete two Graduate Certificates offered by the Singapore Management University Academy in order to obtain this Graduate Diploma in Communication Management and Innovation.
Programme Structure
Modules include:
- Digital Marketing - Social Media Marketing
- Digital Marketing - Search Engine Marketing
- Strategies for Persuasive Presentations
- Building a Winning Corporate Culture
- Brand Storytelling
- Business Storytelling Studio
- Effectively Pitch and Get Buy-In for Innovation
- Business Model and Technology Innovation
- The Financial Potential and Risks of New Business Ideas
- Implementing Effective Processes to Support Innovation
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
You can apply for and start this programme anytime.
More details
- each module has its own intakes
Language
English
Delivered
Online
Disciplines
Marketing Innovation Management Marketing ManagementAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Who should attend:
- Entrepreneurs/ Business owners
- Managers looking to enhance processes in their organisations
- Marketing/ Corporate communications professionals
- Professionals seeking to understand innovation and develop plans for their organisations
Prerequisites:
- A Bachelor's Degree; or
- A Diploma with at least 3 years of working experience
Tuition Fee
To always see correct tuition fees
-
International
20928 SGD/fullTuition FeeBased on the tuition of 20928 SGD for the full programme during 1 months. -
National
6278 SGD/fullTuition FeeBased on the tuition of 6278 SGD for the full programme during 1 months.
- Singapore Citizen ≥ 40 years old: $2,438.40
Funding
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