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Overview
About the course
A commitment to service excellence is the cornerstone to building long-term client relationships. Investing and mastering the key levers allow an organisation to elevate its offering from good to great.
Our Service Strategy and Management modules at Singapore Management University focus on training customer-oriented professionals to make positive impacts at work and achieve peak results.
Embarking on this comprehensive journey will allow participants to address pertinent issues and challenges and ultimately make viable business decisions while putting the customers at the centre.
Programme Structure
Modules include:
- Advanced Data Analytics: Making Better Customer Decisions Using Analytics
- Applying Smart Tech in a Smart Way: The Right Approach to Digital Transformation
- Create and Deliver a Winning Pitch: Techniques for Business Presentations (for Service Sector)
- Customer Loyalty: Gaining Insights from Consumer Psychology and Behavioural Science
- Digital Strategy - Building Digital Capabilities to Transform Customer Experiences
- Digital Outreach - Marketing to the Digital Consumer
- Service Management: Strategies for Negotiation and Communication
- Strategic Communications - Crisis Management in Service Delivery
Key information
Duration
- Full-time
- 12 days
Start dates & application deadlines
You can apply for and start this programme anytime.
More details
- each module has its own intakes
Language
English
Delivered
On Campus, Online
Disciplines
Marketing Strategic Management View 26 other Short Courses in Marketing in SingaporeAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Singapore Management University and/or in Singapore, please visit Student Insurance Portal.
Other requirements
General requirements
- The ACSSM is a programme is designed for customer-oriented professionals and managers.
Tuition Fee
To always see correct tuition fees
-
International
15260 SGD/fullTuition FeeBased on the tuition of 15260 SGD for the full programme during 12 days. -
National
4578 SGD/fullTuition FeeBased on the tuition of 4578 SGD for the full programme during 12 days.
- Singapore Citizen ≥ 40 years old: $1,778
Living costs for Singapore
1878 - 3880 SGD /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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