Your study will be based around three key themes: social marketing – how marketing can have a positive influence on health and social behaviour; ethics and marketing – how decision making and marketing activities can be affected by taking an ethical perspective; and responsible business marketing – how organisations might adopt responsible marketing behaviour in the context of corporate social responsibility.
Your tutor will facilitate your tutorial group, through formal face-to-face or electronic collaboration, and informally in the tutorial group.Vocational relevance
This module is relevant for students wishing to pursue a career in marketing.
It is a compulsory module in the BA (Hons) Business Management (Marketing) qualification.
You can apply until:
Always verify the dates on the programme website programme website .
The module consists of three blocks of study:
You will learn:
Knowledge and understanding
Practical and/or professional skills
This programme requires students to demonstrate proficiency in English.
Check the programme website for information about funding options.
StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Together with the ISIC Association and British Council IELTS, StudyPortals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.