Certificate Online


Athabasca University

12 months
357 EUR/credit 10710 EUR/year
179 EUR/credit 5370 EUR/year
Tuition fee
Apply date
Start date


Get the frameworks and tools necessary to understand consumers, market trends and competitive marketing strategies with Athabasca University’s online University Certificate in Marketing.


Program Learning Outcomes

As a result of completing this program at the Athabasca University, students should be able to:

  • demonstrate knowledge and skills in identifying customer needs through market research, developing new products and services based on marketing strategy formulation, and promoting and distributing products and services with relevance in both domestic and international settings.
  • demonstrate a basic understanding of issues related to international trade controls, foreign trade operations, location of markets, negotiation practices, monetary issues, and international public relations.
  • demonstrate entry-level marketing skills for use in government, industry and private sector organizations that engage in exporting or importing goods and services in world markets.
  • demonstrate an in-depth understanding of consumer behaviour, e-marketing, international marketing, marketing strategy, sales-force management, and marketing research.

Possible Career Options

  • advertising
  • corporate sales
  • communications
  • media relations
  • public relations
  • e-commerce
  • Fundraising Campaign Co-ordinator
  • Internet Communications Specialist
  • Marketing Researcher
  • Promotions Officer
  • Regional Sales Co-ordinator
  • web communications
  • web marketing
  • community economic development
  • industrial development
  • regional development
  • tourism development
  • tourism industry

Programme Structure

In this program, you will learn about

  • Market Research
  • Domestic And International Product And Service Distribution
  • Consumer Behaviour
  • E-marketing
  • International Marketing
  • Marketing Strategy
The program also emphasizes the development of critical and strategic thinking skills, enhancing your ability to make informed marketing decisions.

Key information


  • Full-time
    • 12 months

Start dates & application deadlines

You can apply for and start this programme anytime.
More details

The program starts every month.


30 alternative credits


  • Self-paced
  • No Attendance
  • Continuous support with feedback on request
  • Individual work/assignments (with online group discussions), Online group works/assignments

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • There are no formal admission requirements for this program. All you need is to be 16 or older. You can enrol anytime and start right away, regardless of your previous education.

Tuition Fee

To alway see correct tuition fees
  • International

    10710 EUR/year
    Tuition Fee
    Based on the tuition of 357 EUR per credit during 12 months.
  • National

    5370 EUR/year
    Tuition Fee
    Based on the tuition of 179 EUR per credit during 12 months.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last year

Check the official programme website for potential updates.

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