4.1 Read 97 reviews
Overview
Key facts
This intensive one-week Fashion Marketing - Intensive (Online) course offered at the London College of Fashion is covering the key elements of our Introduction to Fashion Marketing short course alongside more advanced techniques.
All our Online Short Courses include:
Live online lessons with the same tutors
The same course content and learning outcomes
Lesson recordings, for review
Access to VLE with course content
Forums for support
2 weeks online access
Certificate upon completion
Programme Structure
Topics covered:- Analysing the fashion market and its environments
- Fashion marketing research
- Identifying fashion segments and selecting target markets
- The fashion product
- Distribution
- Pricing garments and fashion services
- Integrated fashion communications
- Consumer behaviour
- Fashion marketing planning and determining the strategy
- Differentiating, positioning and innovation in fashion markets
- The fashion calendar and the role of the buyer
- International dimension of fashion marketing
- Marketing luxury products and other contemporary issues
Key information
Duration
- Part-time
- 7 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
IELTS 5
Interested in an IELTS preparation course? Get started here
Delivered
Online
Disciplines
Marketing Digital Marketing Fashion Management View 8 other Short Courses in Fashion Management in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
IELTS 5
Interested in an IELTS preparation course? Get started here
Other requirements
General requirements
To take part in the Online sessions you will need:
- An up-to-date version of the Google Chrome web browser
- Microphone and headphones (a headset with a microphone function is recommended)
- Webcam
- Strong Internet connection via WiFi or ethernet; 2G, 3G or 4G will not be sufficient
Tuition Fee
To always see correct tuition fees
-
International
680 GBP/fullTuition FeeBased on the tuition of 680 GBP for the full programme during 7 days. -
National
680 GBP/fullTuition FeeBased on the tuition of 680 GBP for the full programme during 7 days.
Funding
Improve page content