The fundamentals of hotel distribution, Certificate | Part time online | Coursera | United States
1 days
Duration
Free
Free
Unknown
Tuition fee
Anytime
Unknown
Apply date
Anytime
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Start date

About

The fundamentals of hotel distribution course offered by Coursera in partnership with ESSEC Business School is part of the Hotel Management: Distribution, Revenue and Demand Management Specialization.

Visit the Visit programme website for more information

Overview

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it?

Key facts

 How can you maximise the potential of online travel agents (OTAs)?  With the distribution environment both highly complex and constantly evolving, The fundamentals of hotel distribution course offered by Coursera in partnership with ESSEC Business School will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain.

Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay).

Programme Structure

Courses include:

  • Setting the scene
  • A deep dive into hotel distribution
  • Direct distribution: the key to hotel success
  • How to manage your OTA

Key information

Duration

  • Part-time
    • 1 days

Start dates & application deadlines

You can apply for and start this programme anytime.

Language

English

Delivered

Online
  • Self-paced

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Tuition Fee

To always see correct tuition fees
  • International

    Free
    Tuition Fee
    Based on the tuition of 0 USD for the full programme during 1 days.
  • National

    Free
    Tuition Fee
    Based on the tuition of 0 USD for the full programme during 1 days.

You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.

Funding

Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.

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