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Business Metrics for Data-Driven Companies, Certificate

Business Metrics for Data-Driven Companies, Certificate

  • Application Deadline
  • 1 month
    Duration

About

In this Business Metrics for Data-Driven Companies Business Metrics for Data-Driven Companies Course offered by Coursera in partnership with Duke University, you will learn best practices for how to use data analytics to make any company more competitive and more profitable. You will be able to recognize the most critical business metrics and distinguish them from mere data. 

You’ll get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies. And you’ll know exactly what skills are required to be hired for, and succeed at, these high-demand jobs. 

Finally, you will be able to use a checklist provided in the course to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive and how they use data-analytics techniques to out-compete traditional companies.

Detailed Programme Facts

  • Deadline and start date This course is offered on a rolling basis.
  • Programme intensity Part-time
    • Average part-time duration 1 months
    • Intensity 3 hrs/week
    • Duration description

      4 weeks, 3-5 hours per week

  • Languages
    • English
  • Delivery mode
    Online

Programme Structure

Course Structure:
  • About This Specialization and Course
  • Introducing Business Metrics
  • Working in the Business Data Analytics Marketplace
  • Going Deeper into Business Metrics
  • Applying Business Metrics to a Business Case Study

English Language Requirements

This programme requires students to demonstrate proficiency in English.

Academic Requirements

No prior experience with analytics or programming is required. This Excel to MySQL: Analytic Techniques for Business Specialization is intended for anyone with an interest in data analysis and its applications in business decision-making.

Tuition Fee

  • International Applies to you

    49 USD/module
    Tuition Fee
    Based on the original amount of 49 USD per module and a duration of 1 months.
  • National Applies to you

    49 USD/module
    Tuition Fee
    Based on the original amount of 49 USD per module and a duration of 1 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.
  • $49 per month to continue learning
  • Go as fast as you can - the faster you go, the more you save.

Funding

Check the programme website for information about funding options.

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