Graphic Design University of the Arts London (UAL)

Overview

Responding to a variety of projects, you will learn how to produce original, successful design concepts and create work that stands out from the crowd, during the Graphic Design programme of the University of the Arts London (UAL).

Key facts

• Through group and one-to-one discussions, you will receive personal feedback on your projects, which will enable you to self-evaluate and strengthen your expertise. You will refine your design practice further, building confidence in your self-directed approach, whilst responding to a range of design projects with a client focus.
• You'll be encouraged to push your concepts further and take risks to develop a personal voice and style.
• Computer use is optional on this course. No tuition in software is given; however, you will be advised about graphic design software, and which programs would be appropriate to finalise ideas.
• The pace and workload will require commitment. To receive the maximum benefit from the course, where possible, students should allow time to work on their projects between classes.
• Students may wish to repeat this course, where new project briefs will be provided, or progress onto Graphic Design Short Course: Experience Industry.

Course outcomes

• You will be more confident about responding to client design briefs and will improve your decision-making process. You will feel more confident in generating ideas and producing a strong design concept. You will leave with a full colour A2 poster of your artwork and a body of design work that can be used towards a portfolio.