• Anytime
    Application Deadline
  • 2 months
    Duration

About

Why learn Customer Experience Strategy and Design from RMIT University

With the business world rapidly changing, and an increased focus on globalisation, automation and collaboration, it is no longer simply a great product that gives you a competitive advantage. Businesses are increasingly looking for innovative, memorable and delightful customer experiences to set themselves apart.

How does it work

Learn how to build CX strategy from the very beginning. You will create personas, conduct customer interviews, and map customer journeys. This will allow you to transform your workplace by embedding customer-experience thinking deep into the business model.

Skills learned

Customer Experience Strategy, personas, pain points and gain points, business strategy fit, prototyping, KPIs, change implementation

Detailed Programme Facts

Programme Structure

Modules include:

  • Learn about CX strategy and your customers
  • Customer journeys and experiences
  • Trends and opportunities
  • Design customer experience solutions 
  • Measure your impact
  • How to maintain and optimise your CX strategy

English Language Requirements

This programme may require students to demonstrate proficiency in English.

Academic Requirements

No entry prerequisites

Tuition Fee

  • International

    990 AUD/full
    Tuition Fee
    Based on the original amount of 990 AUD for the full programme and a duration of 2 months.
  • National

    990 AUD/full
    Tuition Fee
    Based on the original amount of 990 AUD for the full programme and a duration of 2 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Funding

Check the programme website for information about funding options.

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.