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Overview
Welcome to Demand Analytics - one of the most sought-after skills in supply chain management and marketing!
Upon the completion of this Demand Analytics course offered by Coursera in partnership with Rutgers the State University of New Jersey, you will be able to:
- Improve the forecasting accuracy by building and validating demand prediction models.
- Better stimulate and influence demand by identifying the drivers (e.g., time, seasonality, price, and other environmental factors) for demand and quantifying their impact.
Key facts
- AK is a leading cookware manufacturer in North America. Its newly launched top-line product was gaining momentum in the marketplace. However, a price adjustment at the peak season stimulated a significant demand surge which took AK completely by surprise and resulted in huge backorders.
- AK faced the risk of losing the market momentum due to the upset customers and the high cost associated with over-time production and expedited shipping.
- Accurate demand forecast is essential for increasing revenue and reducing cost. Identifying the drivers for demand and assessing their impact on demand can help companies better influence and stimulate demand.
Skills you'll gain
- Data Analysis
- Probability & Statistics
- Regression
- General Statistics
- Data Visualization
Programme Structure
Courses include:
- Welcome!
- Predicting Trend
- Predicting the Impact of Price and Other Environmental Factors
- Predicting Seasonality
Key information
Duration
- Part-time
- 7 days
- 10 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
Business Intelligence Data Analytics View 79 other Short Courses in Business Intelligence in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No prior experience required
Tuition Fees
Additional Details
Course is free for the first 7 days. After 7 days, the course can be accessed with the Coursera Plus Subscription
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You’ll be prompted to complete an application and will be notified if you are approved.
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