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Overview
Learners of this Introduction to Personal Branding course offered by Coursera in partnership with University of Virginia will:
- Understand both what personal branding means and what it means to inhabit their brand
- Establish themselves on at least three social media platforms
- Create a mission statement for their personal brand
- Build a board of directors for their brand
- Become familiar with the basics of digital security and reputation management
- Create a system for on-going brand maintenance
Earn a career certificate
- Add this credential to your LinkedIn profile, resume, or CV
- Share it on social media and in your performance review
Skills you'll gain
- Brand Management
- Social Media
Programme Structure
Courses include:
- An Overview of Personal Branding
- Building your Brand's Infrastructure
- Establishing Your Brand's Digital Home: A Guide to Claiming Your Parts of the Web
- Creating your Brand's Maintenance Plan
- Your Online Identity: How reputation and digital privacy affect your Brand
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Campus Location
- Mountain View, United States
Disciplines
Digital Media Digital Marketing Advertising View 18 other Short Courses in Digital Media in United StatesWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No prior experience required
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
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International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
Additional Details
- Coursera Plus: Subscribe to build job-ready skills from world-class institutions.
- $59/month, cancel anytime or $399/year with 14-day money-back guarantee
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You’ll be prompted to complete an application and will be notified if you are approved.
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