Overview
Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization. The Google SEO Fundamentals course is offered by Coursera in partnership with UC Davis.
Skills You Will Gain
- Social Media
- Keyword Research
- Marketing
- Mathematical Optimization
Programme Structure
Courses include:
- Getting Started to On-page SEO
- Off-page SEO
- Technical SEO
- Keyword Theory & Research
Key information
Duration
- Part-time
- 1 months
- 9 hrs/week
Start dates & application deadlines
Language
Delivered
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
Information Technology (IT) Data Science & Big Data View 186 other Short Courses in Information Technology (IT) in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
To obtain additional information about the programme, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Tuition Fees
-
International Applies to you
Applies to youNon-residentsFree - Out-of-StateFree
Additional Details
- Audit: free access to course materials except graded items
- Certificate: a trusted way to showcase your skills
- A year of unlimited access with Coursera Plus $199
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.