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Coursera 4.3 (9)
Overview
Key Features
SEO is a dynamic and growing career field that demands knowledge and skills in a variety of website optimization strategies and tactics in order to be successful.
Whether you have successfully completed the other courses in the Search Engine Optimization specialization or are taking just this course, this project is your chance to apply the knowledge you’ve acquired to practice important SEO tactics and optimize a site of your choice from the ground-up. By taking the Google SEO Capstone Project course offered by Coursera in partnership with UC Davis, you will identify optimization opportunities on a site and discover valuable tips for pitching your plan and managing your relationship with your client, you will then develop a customized SEO solution for the website you chose, and go through each of the major steps needed to execute your strategy including keyword research, competitive analysis, improving the site’s meta-data and on-page elements.
Along the way, you will receive feedback through the peer review process. This community of fellow learners will provide additional input to help you refine your approach to SEO and present your findings to clients and management.
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Gauging a Site's Opportunity for Improvement
- Initial Research Phase
- Conducting a Content Audit and Technical Review
- Presenting Your Findings
Check out the full curriculum
Visit programme websiteKey information
Duration
- Part-time
- 2 days
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
- Self-paced
Disciplines
Information Technology (IT) Data Science & Big Data Web Technologies & Cloud Computing View 593 other Short Courses in Data Science & Big Data in United StatesExplore more key information
Visit programme websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Intermediate Level
- Have gone through the others courses within the SEO Specialization.
Make sure you meet all requirements
Visit programme websiteTuition Fee
To always see correct tuition fees
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 2 days. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 2 days.
You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.
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