Overview
While the concepts covered will translate to many kinds of interactive media (apps, digital kiosks, games), our primary focus will be on designing contemporary, responsive websites. In this course you will complete the first half of a large scale project—developing a comprehensive plan for a complex website—by defining the strategy and scope of the site, as well as developing its information architecture and overall structure.
Along the way we will also discuss:
Different job descriptions in the web design industry and where UX and UI skills fall within this spectrum
The difference between native apps and websites
The difference of agile vs. waterfall approaches
User personas and site personas
User testing
This Web Design - Strategy and Information Architecture course offered by Coursera in partnership with Calarts is the third course in the UI/UX Design Specialization, which brings a design-centric approach to user interface (UI) and user experience (UX) design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone.
These courses are ideal for anyone with some experience in graphic or visual design and who would like to build their skill set in UI or UX for app and web design. It would also be ideal for anyone with experience in front- or back-end web development or human-computer interaction and want to sharpen their visual design and analysis skills for UI or UX.Programme Structure
Courses include:
- CalArts and the Program in Graphic Design
- The User Experience Process
- The UX Phases
- Asking Good Questions: Determining Strategy
- What is in and What is Out: Outlining Scope
- Getting your Ducks in a Row: The Sitemap
Key information
Duration
- Part-time
- 14 days
- 10 hrs/week
Start dates & application deadlines
Language
Delivered
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
User Experience Design View 69 other Short Courses in User Experience Design in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Intermediate level
- Some related experience required
- This course is aimed at learners with some experience in design, web development, or human‑computer interaction who want to develop skills in planning and structuring user experiences, including defining website strategy and creating information architecture for complex digital products.
Tuition Fees
Additional Details
Course is free for the first 7 days. After 7 days, the course can be accessed with the Coursera Plus Subscription