
Overview
Lead instructor Nancy Wang, General Manager of Data Protection Services at Amazon Web Services, and former Rubrik and Google PM leader shares the key business, technical, design, and leadership skills necessary for success at PM roles at some of the world’s top technology companies. These skills will serve you throughout your career.
Gain insight from 20 product leaders at Amazon, Google/Alphabet, Facebook/Instagram, and Silicon Valley startups. These are the leaders who hire PMs. They will teach you the most desired PM skills. View the full list of our teaching talent in our course descriptions below!
Ready to interview? We dedicate 30% of this Real-World Product Management Specialization offered by Coursera in partnership with Advancing Women in Tech to teaching how to impress during your next interview and role. Learn how to systematically attack each type of PM interview question. Watch two live PM interviews (one Google, one Amazon) with real-time feedback. Try our app, featuring hundreds of real PM interview questions asked by Amazon, Google, Facebook, and Microsoft!
Applied Learning Project
Bring your own product or idea as we:
- Map your customer personas and journeys
- Involve non-buyers to influence buyers
- Apply Bain's elements of value
- Draft PRDs and PRFAQs
- Size your product market using TAM, SAM, and SOM
- Perform competitive analyses
- Draft your product vision, roadmap, and backlog
- Draft Google-style OKRs
- Design an A/B test
- Calculate NPS, CSAT, and CES
Get more details
Visit university websiteProgramme Structure
Courses include:
- The Business of Product Management
- The Art & Science of Product Management
- Acing the Product Management Interview
Check out the full curriculum
Visit university websiteKey information
Duration
- Part-time
- 4 months
- 4 hrs/week
Start dates & application deadlines
Language
Delivered
- Self-paced
Disciplines
Management Studies Innovation Management Strategic Management View 289 other Short Courses in Management Studies in United StatesExplore more key information
Visit university websiteAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
Beginner Level
- AWIT welcomes persons of all backgrounds with an interest in product management or technology industry leadership to complete this Specialization.
Make sure you meet all requirements
Visit university websiteTuition Fee
-
International
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 4 months. -
National
FreeTuition FeeBased on the tuition of 0 USD for the full programme during 4 months.
You can choose from hundreds of free courses, or get a degree or certificate at a breakthrough price. You can now select Coursera Plus, an annual subscription that provides unlimited access.
Funding
Coursera provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. You'll be prompted to complete an application and will be notified if you are approved. You'll need to complete this step for each course in the Specialization, including the Capstone Project.