Real-World Product Management Coursera

Overview

Lead instructor Nancy Wang, General Manager of Data Protection Services at Amazon Web Services and former product management leader at Rubrik and Google, shares the key business, technical, design, and leadership skills required for success in product management roles at leading technology companies. These skills are applicable throughout a professional career.

The course includes insights from 20 product leaders at Amazon, Google/Alphabet, Facebook/Instagram, and Silicon Valley startups—professionals who are directly involved in hiring product managers—highlighting the most in-demand PM skills.

The Real-World Product Management Specialization offered by Coursera in partnership with Advancing Women in Tech dedicates significant focus to interview preparation, including strategies for approaching different types of PM interview questions. The course also features two recorded live PM interviews (one at Google and one at Amazon) with real-time feedback and provides access to an app containing hundreds of real interview questions from companies such as Amazon, Google, Facebook, and Microsoft.

Applied Learning Project

Bring your own product or idea as we:

• Map your customer personas and journeys
• Involve non-buyers to influence buyers
• Apply Bain's elements of value
• Draft PRDs and PRFAQs 
• Size your product market using TAM, SAM, and SOM
• Perform competitive analyses
• Draft your product vision, roadmap, and backlog
• Draft Google-style OKRs
• Design an A/B test
• Calculate NPS, CSAT, and CES