Overview
The Advanced Product Management course from the RMIT University will equip you with robust professional skills in product innovation, lifecycle management, commercial acumen, product economics, and data-driven decisions.
While leading the strategy, design, and execution of new and existing products, how do you optimise your value chain and maximise your investment through data-driven decisions at an advanced level?
Key facts:
- Commercial acumen: Develop and justify a business case and commercial model to support product recommendations
- Data and insights: Produce and present data visualisations to show key insights and explain your strategic decisions
- Product innovation: Coordinate a process to generate ideas, gather feedback and ideate product solutions using customers and your organisation as key stakeholders
- Product lifecycle: Develop a strategy to support the product throughout the lifecycle including decline and justify your approach
Programme Structure
Courses included
- Data and insights
- Product ideation
- Build the business case
- Product execution strategy
- Pitch for capital and investment
Audience
- Existing product managers focused on development and deployment looking to drive strategic and commercial decisions, nurture internal innovation, and transition into a senior product role.
- Strategic leaders and business founders looking to build product thinking and commercial acumen skills to drive innovation, maximise return on investment, and create long term business value
Key information
Duration
- Part-time
- 42 days
- 8 hrs/week
Start dates & application deadlines
- StartingApply anytime.
Language
Delivered
Disciplines
Marketing Business Intelligence Innovation Management View 39 other Short Courses in Marketing in AustraliaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
There are no prerequisites, however we recommend if you don’t have product management experience, to undertake our Product Management Fundamentals course first.
- To obtain additional information about the program, we kindly suggest that you visit the programme website, where you can find further details and relevant resources.
Tuition Fee
-
International
1200 AUD/fullTuition FeeBased on the tuition of 1200 AUD for the full programme during 42 days. -
National
1200 AUD/fullTuition FeeBased on the tuition of 1200 AUD for the full programme during 42 days.