Raja Rajamannar, Mastercard’s global chief marketer and president of the World Federation of Advertisers, leads the courses with his approach to marketing strategy based on his book - Quantum Marketing.
You will learn to maximise the impact of brand campaigns, helping you advance your career and stand out in the ever-changing world of marketing.
In the other courses in Marketing Strategy with Advertising Week and Raja Rajamannar at FutureLearn, you will be reviewing everything from Tesla’s viral marketing stunts to analysing how Volkswagen taps into brand loyalty. You’ll gain a fascinating insight into some of the world’s most successful global marketing strategies.
Get more detailsVisit official programme website
- Content Marketing Strategy with Advertising Week
- Strategic Brand Management with Advertising Week
- Marketing Strategy with Advertising Week
- 2 months
- 3 hrs/week
Start dates & application deadlines
DisciplinesMarketing Digital Marketing View 34 other Short Courses in Digital Marketing in United Kingdom
We are not aware of any academic requirements for this programme.
We are not aware of any English requirements for this programme.
No prior experience is required to take this ExpertTrack. Both those new to marketing and more experienced marketers without formal training will benefit from these courses.
International39 USD/moduleTuition FeeBased on the tuition of 39 USD per module during 2 months.
National39 USD/moduleTuition FeeBased on the tuition of 39 USD per module during 2 months.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €10000 to cover your tuition fees.
Updated in the last 3 months
Check the official programme website for potential updates.