4.2 Read 91 reviews
Overview
Prepare for a new career in the high-growth fields of digital marketing and e-commerce, in under six months, no experience or degree required. Businesses need digital marketing and e-commerce talent more than ever before; 86% of business leaders report that digital commerce will be the most important route to growth. There are 218,000 U.S. job openings in this growing field, with a median entry-level salary of $51,000.
Key facts:
Throughout this Google Digital Marketing and E-commerce Professional Certificate offered by Coursera in partnership with Google , you will gain in-demand skills that prepare you for an entry-level job and learn how to use tools and platforms like Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, and Twitter.
You will learn from subject-matter experts at Google and have a chance to build your own portfolio with projects like customer personas and social media calendars to show to potential employers.
Programme Structure
Courses include:
Attract and Engage Customers with Digital Marketing
From Likes to Leads: Interact with Customers Online
Think Outside the Inbox: Email Marketing
Make the Sale
Build, Launch, and Manage E-commerce Stores
Assess for Success: Marketing Analytics and Measurement
Key information
Duration
- Part-time
- 6 months
- 10 hrs/week
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
- Self-paced
Campus Location
- Mountain View, United States
Disciplines
Commerce Digital Marketing View 23 other Short Courses in Commerce in United StatesWhat students do after studying
Join for free or log in to access our complete career info list.
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Beginner level
- No previous experience necessary
- This program is aimed at beginners and aspiring professionals who want to build practical skills in digital marketing and e‑commerce, including using industry tools and preparing for entry‑level roles in the field.
Tuition Fees
Additional Details
Course is free for the first 7 days. After 7 days, the course can be accessed with the Coursera Plus Subscription
Funding
Improve page content