Overview
If you dream of having a successful fashion business one day, come along and get some useful and practical tips from someone who has done it! This Getting Your Fashion Collection to Market course is offered at the University of the Arts London (UAL),
About the course
- You will learn how to approach and sell into the key retail stores that suit your brand profile and price points, such as Selfridges, Liberty, Topshop, Asos, Revolve or Dover St Market.
- How do you get to these key buyers? When you get there, how should you present your collection and what are the communication tools that you would need to support your collection at retail?
- During the past 15 years the way makers reach their consumers has changed radically and vice versa. Core elements such as making a product and selling it remain constant. However, the traditional selling models of wholesale/retail and suppliers reaching customers via retail specialists (online or in stores) have become more blurred.
Programme Structure
Topics covered:- Your manufacturing base, suppliers, timelines and deliveries.
- Approaching buyers, agents and distributors: pros and cons, and how much they take from your margin.
- Multichannel retailing: making it work for your brand and sales.
- Selling directly on marketplaces: advantages and disadvantages.
- Financial tools: having cash flow plans in place to deal successfully with larger buyers.
- Non-seasonal cycles and working outside the traditional buying seasons to meet consumer demand.
- How to reach the 'not so obvious' buyers
- How to respond to ‘unknown’ buyers who contact you directly.
Key information
Duration
- Full-time
- 5 days
Start dates & application deadlines
- StartingApply anytime.
- StartingApply anytime.
- StartingApply anytime.
Language
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Delivered
Campus Location
- London, United Kingdom
Disciplines
Fashion, Textiles and Luxury Goods Fashion Management View 102 other Short Courses in Fashion, Textiles and Luxury Goods in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Who should take this course
- Fashion designers new to the market who have an existing collection or product that they wish to wholesale into various retail outlets (online and in-store) and expand their overall customer base.
- It is suitable for those keen to explore the advantages of direct sales online via their own website or if they are considering setting up their own store.
- Those with some previous business experience elsewhere wishing to move into the fashion market.
Please bring to the first session:
- A notepad and pen
- Samples (digital or otherwise) of your collection if you have any available
- Laptop or tablet
Tuition Fees
-
International Applies to you
Applies to youNon-residents620 GBP / full≈ 620 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents620 GBP / full≈ 620 GBP / full
Living costs
London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.