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Overview
About the course
- On this Art Direction for Fashion course at the University of the Arts London (UAL) you will discover how to plan and execute your art direction project to the standards demanded by today's fashion industry.
- You will explore the history of fashion photography right up to the work of contemporary photographers, learning how their work impacts on fashion-focused image production today, and you will get an overview of the practical skills - interpreting briefs, casting models, finding locations, working with social media, stylists, photographers and film makers - that you need to succeed.
Programme Structure
Topics covered:- Visual Literacy - what is your USP as an individual image maker
- Brain storming using catwalk trends
- The business of fashion - how it really works
- Guidance of basic lay-out design for publication
- Psychology of image creation
- Jobs - where to look
- Presentation Guide - how to sell your ideas
Key information
Duration
- Full-time
- 5 days
Start dates & application deadlines
You can apply for and start this programme anytime.
More details
- Multiple start dates
Language
English
IELTS 4.5
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- 4.9/5 student rating
Delivered
On Campus
Campus Location
- London, United Kingdom
Disciplines
Fashion, Textiles and Luxury Goods View 102 other Short Courses in Fashion, Textiles and Luxury Goods in United KingdomWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
IELTS 4.5
Prepare for Your English Test
Cathoven AI IELTS Preparation AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Suitable for both beginners and more experienced students, this course is a must if you want to find out more about how to manage creative projects in the world of fashion communication.
- It is a great opportunity for networking and collaborating, and would be of interest to fashion brand managers, film makers, photographers, graduate students and fashion retail staff.
On campus short course material:
- An A4 folder for hand out materials and other notes
- Pen
- Paper
- USB
Desirable but not essential:
- Start collecting and putting aside a selection of fashion/lifestyle magazines, for example Vogue (UK, Italian, French), Marie-Claire, Elle, Red, Wallpaper, ID, Dazed and Confused, plus any other magazines that inspire you (don't feel you have to buy a huge selection of current ones, one or two will do from this year or last year).
- A laptop (with cables, USB and MS Powerpoint) - this is not essential but would be preferable and useful
Tuition Fees
Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.
-
International Applies to you
Applies to youNon-residents590 GBP / full≈ 590 GBP / full -
Domestic Applies to you
Applies to youCitizens or residents590 GBP / full≈ 590 GBP / full
Living costs
London
United Kingdom
1137 - 2157 GBP / month
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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