Innovation, Design and Entrepreneurship in Sport

Overview

Historically innovation was considered an episodic event. In today’s fast-paced global context organisations need to drive this practice constantly. This imperative applies equally to all sport organisations — including tradition-driven governing bodies — if they want to maintain their relevance in today’s society.

The first part of the Innovation, Design and Entrepreneurship in Sport course at AISTS (International Academy of Sport Science and Technology) will focus on conveying the key concepts behind innovation and design (of products, of offerings and of business models). Participants will get their hands on tools and canvases aimed at making you proficient at assessing your environment, iterating on designs and ideas, and evaluating business viability and sustainability.

The second part of the programme aims to ground these concepts in practice. Entrepreneurs will equip you with knowledge and skills to tell your story, approach the first phases of development or go for funding. With the outcome of the course potentially allowing you to take your projects to an actual incubator.

What you will learn

• The business modelling approach inspired from the world’s best business models helping to reinvent sport organizations and to create new revenue streams
• Participants wil gain understanding of the critical role of sustainable business models in fostering and embrace the pattern language for sustainable business model design
• You will understand the latest trends are in sport innovation and technology, enabling you to navigate their specific challenges