Overview
About the course
The ability to communicate using the right approach to the right audience is critical in the digital age where information moves through societies with blinding speed. Communication is the glue that binds all the facets of a modern business.
All business functions from finance, strategy, marketing, sales and even operations will achieve better optimised outcomes with good communication skills as they manage diverse stakeholders such as investors, employees, regulators, NGOs, mass media and across the various media platforms. This Graduate Certificate in Communication Management is offered at Singapore Management University.
Programme Structure
Modules include:- Building a Winning Corporate Culture
- Digital Marketing - Social Media Marketing
- Brand Storytelling
- Digital Marketing - Search Engine Marketing
- Strategies for Persuasive Presentations
- Business Storytelling Studio
Key information
Duration
- Full-time
- 18 days
Start dates & application deadlines
- each module has its own intakes
Language
Delivered
Disciplines
Marketing Digital Marketing View 26 other Short Courses in Marketing in SingaporeAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Singapore Management University and/or in Singapore, please visit Student Insurance Portal.
Other requirements
General requirements
Who should attend:
- Entrepreneurs and business owners
- Managers/ Leaders of strategic communication functions
- Content strategists
- Social media specialists
- Marketing/ Corporate communications professionals
Prerequisites:
- A Bachelor's Degree; or
- A Diploma with at least 3 years of working experience
Tuition Fee
-
International
10464 SGD/fullTuition FeeBased on the tuition of 10464 SGD for the full programme during 18 days. -
National
3139 SGD/fullTuition FeeBased on the tuition of 3139 SGD for the full programme during 18 days.
- Singapore Citizen ≥ 40 years old: $1,219.20
Living costs for Singapore
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.