Overview
What you will study
Topics of the Applications of Data Analytics in the tourism industry course offered by HELP University include identifying relevant applications of data analytics in web and social media, as well as in marketing and travel operations. Various models and approaches will be presented and its application in the real tourism context. Real case studies will also be presented and discussed.
Programme Structure
The program focuses on:
- Travel demand modeling – Concepts and implementation
- Travel demand analytics
- Analytics in everyday life and travel
- Tourism geo-analytics
- Web and social media analytics – Concepts and methods
- Case studies in web and media analytics
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
Language
Credits
Delivered
Disciplines
Tourism & Leisure Data Analytics View 4 other Short Courses in Tourism & Leisure in MalaysiaAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Hospitality and tourism-related Entrepreneurs
- Working professionals
- Teaching Staff
- Students
- General public
Tuition Fee
-
International
600 MYR/fullTuition FeeBased on the tuition of 600 MYR for the full programme during 1 months. -
National
600 MYR/fullTuition FeeBased on the tuition of 600 MYR for the full programme during 1 months.