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Overview
What you will study
Be at the intersection of business viability, technical feasibility and best in class customer experience.
Learn how companies like Netflix and Nissan embed data analytics into their product life cycle and are using data to guide decision making.
The Introduction to Digital Product Management course offered by Singapore University of Technology and Design will give participants an overview of agile methodology and help them identify how their companies can become more agile. Participants will also be able to recognise where they can integrate data analytics into product management and how to adopt a data-driven approach to their work.
By the end of this course, participants should be able to / can expect to:
- Gain an overview of modern product management methods
- Use Agile methodology in managing product management
- Understand the roles of a product manager
- Identify how companies can implement modern day product management in their
Programme Structure
The program focuses on:- Product management, how has it evolved and its importance in technology firms
- Overview of the key stages of the product management lifecycle and the roles and responsibilities of product managers at each stage
- Aligning product with business needs
- Requirements gathering and user story mapping
- Market and user research
- Prototyping and validating hypothesis
- Working with designers and developers
- Feature prioritisation
- Agile methodology
- Implementing agile practices in your organisation and best practices
- Data driven approach towards product management
- Case studies
Key information
Start dates & application deadlines
We did our best, but couldn't find the next application deadline and start date information online.
Language
English
Delivered
On Campus
Disciplines
Strategic Management Digital Marketing View 27 other Short Courses in Digital Marketing in SingaporeAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Singapore University of Technology and Design and/or in Singapore, please visit Student Insurance Portal.
Other requirements
General requirements
- Informally taking on product management responsibilities
- Non-technical roles who want an appreciation of product management
- Non-technical roles who need to work closely with product management
- Basic IT knowledge
Tuition Fee
To always see correct tuition fees
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International
2180 SGD/fullTuition FeeBased on the tuition of 2180 SGD for the full programme -
National
2180 SGD/fullTuition FeeBased on the tuition of 2180 SGD for the full programme
- Permanent Residents: $654.00;
- Singapore Citizens under 40 years old: $254.00;
- SME - Sponsored employees: $254.00.
Living costs for Singapore
1878 - 3880 SGD /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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