Elevate Your Personal Brand

Overview

What you will study

While personal branding does not instantly appeal to everyone, when you centre your genuine values and goals at the core of your personal brand, it becomes more than a superficial label or sales pitch. You may feel overwhelmed or self-conscious, or simply may not know where to begin with personal branding. In today’s fast-paced and over-saturated work landscape, having a personal brand can help you distinguish yourself from others. It connects you with people you want to work with and move you forward in ways that support your professional goals and development.

The Elevate Your Personal Brand course offered by Athabasca University will help you start creating a personal brand that reflects who you are, what you want from life, and what you have to give in return. Learn how to centre your values, strengths, and goals at the core of your personal brand, through engaging interactive content, expert videos, and downloadable activities that you will want to revisit again and again. Benefit from the real-world experiences of professionals like you, with case studies and featured profiles. Explore new strategies and platforms for sharing your skills, aspirations, and accomplishments with others. Walk away when you need to and come back as often as you like. Dive deeper by following the links in each module and check out the appendix for more great articles, podcasts, videos, and other resources.