Event Management, Certificate | Part time online | City, University of London | United Kingdom
2 days
Duration
100 GBP/full
100 GBP/full
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

The Event Management course offered by City, University of London will explore how to craft compelling copy for some of the most popular marketing mediums: websites, emails and packaging.

Overview

What you will learn

In the Event Management course offered by City, University of London , you will be introduced to:

  • Devotion to detail: the future-proof foundations of good copywriting
  • 3 proven steps to dazzling digital copy
  • Engaging your reader, including tone of voice insights
  • The power of ‘pruning’ – editing for excellence
  • Fun and practical in-class writing exercises in groups and solo
  • Live and detailed tutor feedback
  • 16 copywriting quick wins
  • The attributes and attitude of a successful copywriter
  • Recommended resources to keep your copy sharp
  • How and where to find freelance copywriting jobs.

Programme Structure

The program focuses on:

  • How to add instant impact to your marketing copy: websites, emails, adverts and more
  • Why clarity, brevity and simplicity are your allies
  • How to write powerful headlines and calls to action
  • How consistency is a key to compelling copy
  • How to take what you’ve written to the next level
  • How to refine your copy until flawless
  • The power of helpful feedback

Key information

Duration

  • Part-time
    • 2 days

Start dates & application deadlines

Language

English

Delivered

Online

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

  • This course is ideal for those considering a new career, small-business owners, marketing professionals, freelance writers, journalists, or anyone interested in improving their written communication skills.
  • Fluent spoken and written English is essential.

Tuition Fee

To always see correct tuition fees
  • International

    100 GBP/full
    Tuition Fee
    Based on the tuition of 100 GBP for the full programme during 2 days.
  • National

    100 GBP/full
    Tuition Fee
    Based on the tuition of 100 GBP for the full programme during 2 days.

Funding

Other interesting programmes for you

Our partners

Event Management
City, University of London
Event Management
-
City, University of London

Wishlist

Go to your profile page to get personalised recommendations!