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Overview
Key facts
London School of Planning and Management's Marketing Management course equips students with the knowledge and skills necessary to excel in the dynamic field of marketing. It covers various aspects of marketing, including market research, branding, advertising, digital marketing, and strategic marketing planning.
Through a combination of theoretical knowledge and practical application, students learn how to identify market opportunities, develop effective marketing campaigns, and create strategies to meet organizational objectives. The course emphasizes the importance of consumer behavior, market analysis, and marketing communication in achieving marketing success. Students also gain insights into the latest trends and advancements in the marketing industry, including the use of digital platforms and social media.Programme Structure
Courses include:
- Marketing Principles: This unit provides an introduction to the fundamental principles of marketing, including market analysis, consumer behavior, marketing research, and the marketing mix.
- Marketing Communications: This unit focuses on the various communication tools and techniques used in marketing, such as advertising, public relations, sales promotions, and digital marketing. Students learn how to develop integrated marketing communication strategies to effectively reach target audiences.
- Brand Management: This unit explores the concepts of brand building, brand positioning, and brand equity. Students learn how to develop and manage brand identities, create brand strategies, and execute brand marketing campaigns.
- Market Research and Analysis
- Digital Marketing
Key information
Duration
- Part-time
- 1 months
Start dates & application deadlines
You can apply for and start this programme anytime.
Language
English
Delivered
Online
Disciplines
Marketing Management View 22 other Short Courses in Marketing Management in United KingdomAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Whether you are a recent high school graduate, a seasoned professional, or someone looking to explore new horizons, our courses are accessible to everyone.
- We believe that passion, curiosity, and determination are the true drivers of success. We encourage individuals from diverse walks of life to join us in this transformative journey of skill development and personal growth.
- No matter your age, educational background, or prior experience, you are warmly welcomed to enrol in our skill-based courses.
Tuition Fee
To always see correct tuition fees
-
International
99 GBP/fullTuition FeeBased on the tuition of 99 GBP for the full programme during 1 months. -
National
99 GBP/fullTuition FeeBased on the tuition of 99 GBP for the full programme during 1 months.
- 1 month - £149
- 2 months - £99
Funding
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