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Overview
What you will study
If you ever felt like exploring the fundamental aspects of the digital marketing ecosystem, discover how the marketing world shifted from traditional to digital and to get an introduction to the major channels that make up the digital marketing strategies for a lot of successful businesses, by all means, register for this Introduction to Digital Marketing workshop offered by Concordia University Montréal.
Programme Structure
The program focuses on:
- Understand the importance of digital marketing for any sized business;
- The different channels of digital marketing;
- Define the roles of analytics, trends and data in digital marketing;
- Create and marry personas with journeys and trends to create impactful strategies;
- Discover core digital marketing tools such as SEO, SEM, Social Media and Analytics.
Key information
Duration
- Part-time
- 1 days
Start dates & application deadlines
We did our best, but couldn't find the next application deadline and start date information online.
More details
- There are no upcoming dates at this time.
Language
English
Delivered
Online
Campus Location
- Montréal, Canada
Disciplines
Digital Marketing View 20 other Short Courses in Digital Marketing in CanadaWhat students do after studying
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Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- Employees working in marketing, communications and e-commerce;
- Data specialists;
- Team leads;
- Employers who want to give their employees a great learning opportunity that will contribute to the success of their organization.
Tuition Fees
Funding
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